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WhatsApp marketing Q&A: y...
In our latest webinar, you had some great questions about WhatsApp marketing: how it works with email, how often to send messages and more. Here are the answers.
Why I don’t use WhatsApp ...
I'll bet you use WhatsApp. I don't — I'll tell you why, and am going to challenge you to stop. Founded in 2009 and sold five years later to Facebook (now Meta) for over $19bn, i...
Why WhatsApp is a great c...
Every WhatsApp salesperson will tell you that WhatsApp gets you open rates of around 90%. But many fail to mention the killer benefit of Whatsapp: retention. We take a look why ...
We ? you DMEXCO! Here's w...
We've just come back from DMEXCO 2022 in Cologne and are still buzzing. New people, new innovations, new conversations. Here are some things we learned about the market for conv...
WhatsApp Broadcast Messag...
Looking for a WhatsApp broadcast message example? This article explains the WhatsApp broadcast message concept and its benefits, and then explains the best practices for writing...
WhatsApp KPIs: 5 key mark...
When you send WhatsApp campaigns to customers, how can you track their success? From return on campaign spend (ROCS) to click-through rate (CTR), these are the 5 main WhatsApp m...